• Brand Strategy & Design
  • Content Strategy
  • Digital Strategy
  • Outsourcing
  • SEO Optimization
  • Technical Development

SoBe is a Florida-based real estate sales and rentals website that operates mainly in the areas of Sunny Isles, Aventura, Hollywood, Miami Beach and Brickell.

The Brief

SoBe pride themselves on their individual and enthusiastic approach to their work. There are lots of real estate websites around now so they wanted theirs to stand out by being more welcoming, more engaging and easier to deal with than the run of the mill competition.

The management and creative teams at Eximius share these values and it was therefore easy for us to empathize with the good folks at SoBe. We paid attention to what they told us they wanted and we believe that we delivered it - big style.


SoBe handle properties of all sizes and types and also offer new-build and development properties to the market both as rentals and for sale. Their team is small and highly focused and treats each property that they handle as a unique case. The website needed to be efficient and engaging and retain the personal touch that the owners bring to their business.


Anyone who lands on the SoBe home page will notice the bright, attractive feel that our designers have given to the site. The use of images depicting the typical Florida coastal area coupled with a light and airy color scheme combine to put the new visitor at ease and invites them to become engaged with the site.

Eximius developers also developed a powerful yet easy-to-use property search facility that is much more than a simple data entry and search form. In addition to the usual search criteria of geographical area, number of bedrooms etc site users can specify whether they only want to see waterfront properties or those with a pool and/or garage.

Rental and purchase searches are carried out on different pages to enable the visitor to quickly eliminate non relevant results. Search results are display as a list and on the map for ease of location.


Our client, SoBe now have a website that is easy and enjoyable to use and which enables them to find exactly what they are looking for quickly and easily.

Searching for properties is easy and quick due to the advanced filtering facilities our team provided.

An easy-to-use back-end for convenient updating with new properties and for removing sold or rented entries.

Our developers have linked their database to the Multiple Listing Service (MLS) - a nationwide database of real estate that is on the market - so that SoBe’s listings are always up-to-date and accurate.


This website has been accomplished using the very latest, yet tried and tested, development technology. In particular we have used Real Estate MLS API, C# ASP.NET, Telerik, MS SQL Server, HTML5, CSS3, JavaScript and more.

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